New Homes vs. Luxury Resales
Luxury Resales' current buyer activity (24% absorption) is four times New Homes' 6% rate — despite New Homes sitting at a higher under-contract level overall, it's the Luxury Resales segment seeing actual fresh demand right now.
| Market | 30 Day Inv | 30 Day Sales | %UC | 14 Day Absorption | Control |
|---|---|---|---|---|---|
| NHVienna New Homes | 8% | 0% | 54% | 6% | Neutral |
| LuxuryVienna Luxury Resales | 5% | 29% | 23% | 24% | Buyer's |
Bottom Line: With Luxury Resales currently outpacing New Homes on both contracts and buyer activity, despite New Homes holding the higher overall under-contract rate, this suggests the Luxury Resales segment is building fresh momentum, while New Homes' 54% %UC may reflect older pipeline demand rather than new activity.
Despite negative sales this year, Luxury Resales' success rate is still 20 points higher than New Homes' — showing fewer Luxury Resales listings are hitting the market, but the ones that do convert reliably, while New Homes' higher sales volume is spread across a weaker conversion rate.
| Market | YTD Inv | YTD Sales | Success Rate |
|---|---|---|---|
| NHVienna New Homes | 1% | 33% | 46% |
| LuxuryVienna Luxury Resales | -8% | -9% | 66% |
YTD Outlook: New Homes' 33% sales growth far outpaces Luxury Resales' 9% decline, but the conversion story tells a different tale — Luxury Resales' 66% success rate beats New Homes' 46% by a clean margin. Going forward, New Homes needs to convert this volume into real closings, while Luxury Resales may need more active inventory to capitalize on its stronger conversion efficiency.